Greggs

B&Q

Innocent

Specsavers

IKEA

Walkers Crisps

Lush

Wetherspoons

Boots

Deliveroo

Launch a dating app

Break into the music festival scene

Flex into luxury fashion

Create a mindfulness app

Turn itself into a Netflix series

Start a feud with a rival brand

Launch a theme park

Create their own competitive sport

13 year old schoolboys

70 year old naturists

55 year old repair shop enthusiasts

40 year old burned-out ex-city boys turned horticulturist

35 year old parents of triplets under 3

21 year old goths on a gap year

30 year old flatmates who game together